Michelin launch updated website

Latest website showcases company’s earthmover tyres and promotes best practice

MICHELIN have launched a new version of their website – www.michelinearthmover.com – which showcases the company’s tyres for earthmovers and handling equipment, and shares best practice and knowledge with professional operators.

Currently available in English and French, the comprehensive, detailed and interactive website will also be translated into German, Portuguese and Spanish in the near future.

Visitors to the site can find answers to their tyre-related questions, as well as new functions such as tyre selector and dealer locator.

The tyre selector tool helps users quickly find the best tyre for their vehicle and needs. In just a few clicks, they can view the technical specifications and performance features of each tyre and download detailed product sheets.

The dealer locator feature allows users to easily and quickly locate/contact the dealer nearest to their workshop or site (available in UK from October 2012).

Michelin’s comprehensive, 180-page ‘Use and Maintenance Guide’, which provides users with advice and technical information on a wide range of topics, can be viewed online or downloaded from the site free of charge.

The recommendations in the guide will help earthmover professionals understand how choosing the right tyre can have a direct impact on their site and allow them to reduce their operating costs while improving the safety of their staff and equipment.

A mobile version of the website is currently in development and will be rolled out in 2013, giving visitors access to information via smartphones or tablet devices.