Metso Outotec and BIA Group enter Africa
Companies expand longstanding aggregates distribution partnership to West and Central Africa
METSO Outotec and their distribution partner BIA Group have expanded their aggregates distribution coverage to Africa. Starting this month, Metso Outotec’s stationary and mobile equipment, spare and wear parts coupled with BIA’s technical expertise and local presence will be available for aggregates customers in West and Central Africa.
The two companies have successfully partnered in the Benelux region since 1930 and say the decision to expand this long-lasting partnership to Africa was driven by a shared ambition to reach and serve customers in the region better than ever before.
With the dynamic nature of the African markets driven by both GDP and population growth and, and with large construction projects impacting positively the aggregate demand, Metso Outotec and BIA have high expectations on the possibilities provided by the expansion.
‘This expansion of our distribution partnership with BIA enables us to reach out to new territories where we were not present earlier,’ explained Olli-Pekka Oksanen, senior vice-president of global distribution management at Metso Outotec.
‘Whether the customer is looking for a full stationary plant or a single mobile equipment, we can offer them all – with the desired support level. Our portfolio covers the needs of different types of customers and applications and meets the local requirements and standards.’
Vincent Bia, chief executive officer of BIA Group, added: ‘This distribution agreement extension for West and Central Africa demonstrates the willingness of BIA and Metso Outotec to strengthen their historical partnership that started over 90 years ago with Nordberg for Belgium.
‘Since then, both companies have continuously developed their products and services to gain an unrivalled expertise that serves both the aggregates and mining customers.
‘We are confident that BIA’s market knowledge and local presence together with Metso Outotec’s solutions and technologies will form complementary assets to meet the ever-growing customer needs.’