McCloskey to introduce brand refresh at Conexpo
New colour scheme and latest products to be unveiled at upcoming Las Vegas trade show
McCLOSKEY International are to unveil their fresh look branding and new colour scheme at Conexpo-Con/Agg 2023 (14-18 March). As well as the brand refresh, the equipment manufacturer will also be showcasing new plant and machinery with up-to-date features designed in collaboration with key customer input.
‘As McCloskey and its allied brands grow in response to rising demand globally, we are continually seeking new ways to enhance the brand while ensuring we maintain the equity we have built over time,’ said Toni Laaksonen, senior vice-president for McCloskey International. ‘This update reflects our commitment to the foundation built on the McCloskey green while refreshing the product line with a modern approach.’
Representing an important step forward, the new colour scheme brings a consistent coloured chassis and galvanized steel handrails, creating a unified and a more contemporary look across the product range.
As the world faces some major challenges – North America being no exception – the increasingly urgent search for carbon-neutral and low-emission sustainable products has led McCloskey to develop a number of options for their customers, including electric and dual power (hybrid) alternatives.
Visitors to McCloskey’s eye-catching 15,000 sq ft booth will be able to see the dual-powered S190 screener and ST100TVR stacker (with dual power source), as well as exciting, brand-new machines, including the I4C compact crusher, the portable C2C cone crusher, and the heavy-duty I54Rv3 impact crusher.
Making its North American debut at Conexpo will be the J4 jaw crusher, alongside washing equipment, such as the MR200E Pump and the 650 Cyclone, which were developed in partnership with Metso Outotec. Also, on display at the show will be the all-new ESS-300 tracked primary shredder.
A 1,200 sq ft. information pavilion will provide a bird’s eye view of the equipment, as well as a venue for customers to meet and chat with dealers from around the world. McCloskey’s allied brands – McCloskey Environmental and MWS Washing Systems – will be showcased in the main pavilion, along with the company’s broad offering of aftermarket support and service solutions.