New appointment at Case Construction Equipment

CNH Industrial strengthen UK strategic accounts team with appointment of Ben Beard

CNH Industrial have appointed Ben Beard to the post of strategic accounts manager for southern England for their Case Construction Equipment brand.

Mr Beard, who joins Case after spending 11 years with Finning, most recently working in account management covering the South West, brings with him a wide range of sector experience, having previously held positions within engineering and product support, and sales and service.

Commenting on his appointment, Mr Beard (pictured) said: ‘I am excited to be joining such a renowned global brand. I am also looking forward to working with the Case team to further develop strategic business accounts across the South.’

Scott Freeman, business director with CNH Industrial Construction Equipment for the UK and Eire, said: ‘I’m confident Ben will strengthen our key accounts team and help to ensure we grow our existing business as well as develop new business across all construction equipment market sectors.

‘Our expansion programme in the south of the country is paramount to our performance overall, and this means development of the correct people and also strengthening our distribution network.’