Case expand dealer network

Manufacturer signs agreement with Ballyvesey Holdings to strengthen UK distribution network 

CASE Construction have expanded their dealer network with the appointments of Sleator Plant and Southern Plant, both of whom are part of the privately owned construction and trailer manufacturing firm Ballyvesey Holdings.

Sleator Plant are a leading compact equipment dealer in Northern Ireland, having recently taken on access products and added a number of heavy earthmoving products to their line-up.

The company, based in Newtownabbey, Co. Antrim, will offer the complete range of Case products, with the exception of larger wheel loaders and articulated dumptrucks, as it already has a franchise for these products in the province.

Formed in 2007, Southern Plant will offer the full range of Case machinery across Essex, Kent, East Sussex, Warwickshire, West Midlands, Leicestershire, Cambridgeshire, Northamptonshire, Bedfordshire, Hertfordshire and Buckinghamshire from their head office in Toddington and satellite sales depots in Measham and Yaxley.

Ballyvesey Holdings have a strong track record, with an annual turnover in excess of £350 million and over 1,500 employees across Ireland and the UK. The company has franchises for Scania, Mercedes and DAF trucks, and owns the Montracon trailer manufacturing business.

‘We are absolutely delighted to have found this company,’ said Rick Morris, network development manager at Case Construction. ‘I am sure that they will do a great job for Case over the coming years, supporting our customers in all business sectors.

‘We already have a highly successful partnership with Macadams, our dealer in Southern Ireland, and we now look forward to further building the Case brand with Sleator Plant in Northern Ireland, together with strengthening our offering in the south of England with Southern Plant.’