Volvo CE appoint new head of Asian sales and marketing

Singapore-based Vincent Tan takes the helm of strategically important sales and marketing organization

VOLVO Construction Equipment have announced the appointment of Vincent Tan as president of the company’s Asian sales and marketing organization, with effect from 15 July 2011.

Based at the company’s Asian headquarters in Singapore, Mr Tan is a Singaporean national who, since joining Volvo from Ingersoll Rand in 2000, has played an important role in the development of Volvo CE’s distribution network in Asia, especially in China and India.

In his most recent position Mr Tan was the president of the rapidly growing South East Asian sub-region. He succeeds, and will report to, Eberhard Wedekind, who was recently appointed as Volvo CE’s executive vice-president of sales & marketing.

‘Vincent knows Asia inside out, and – as he has shown in his role in South East Asia – has proved that he can grow a business in a profitable way,' commented Mr Wedekind. ‘Not only that, he is well-respected by our customers, dealers and employees.

‘His leadership role now is to build on the solid platform we have established in Asia, further developing markets such as Indonesia and in south-east Asia where there is tremendous potential for growth.’