Digital platform reaches more than 20,000 customers in 18 countries within its first year
CEMEX say their digital platform CEMEX Go, which today celebrates its first anniversary, is already transforming the experience of more than 20,000 customers in 18 countries, and leading the digital transformation in the global building materials industry.
The 20,000 customers represent approximately 60% of CEMEX’s total recurring customers worldwide. Currently, those customers are placing around a third of their orders – or about 20% of CEMEX’s global sales – through the platform.
CEMEX say the digital platform not only allows them to serve customers better, but also translates into important efficiencies. In addition, it is expected that CEMEX Go will generate data-rich analytics to better anticipate customers’ needs and focus on the most valuable solutions to them.
‘CEMEX Go continues to set the standard for delivering a superior customer experience in the building materials industry. We are very proud to have reached the milestone of more than 20,000 satisfied customers using CEMEX Go one year after its launch,’ said Fernando A. González, chief executive officer of CEMEX.
‘Due to the success of CEMEX Go during its first year, we can create more value to our company by offering the innovative digital commerce platform to other industry participants around the world.’
Starting today, NEORIS are commercializing the platform to heavy building material companies across the globe in partnership with IBM. This builds upon NEORIS and IBM’s extensive experience helping CEMEX transform their digital talent, processes and technology, scaling the platform across a diverse range of countries and products.
By collaborating in the venture, NEORIS and IBM will leverage world-class open-source capabilities in the cloud to accelerate the global commercialization, implementation, and ongoing evolution of the platform.
CEMEX Go offers a fully digital suite of services that allows customers to get more done in less time by simplifying and streamlining their transactions and interactions with CEMEX. This reduces customers’ administrative burden and gives them more time to focus on more strategic business matters.
Through the integrated platform, customers can interact with CEMEX anytime and anywhere using multiple devices. They can place orders, review their history of transactions, track their shipments in real time via GPS, receive instant notifications of their order status, evaluate and adjust their orders, request invoicing and make payments.
Customers also benefit from full post-service visibility and transparency of all the information needed to better manage their business, allowing them to do in minutes what may historically have taken hours.