New appointment at McLanahan
Tyler Trowbrige joins North American company in newly created global product manager role
McLANAHAN Corporation have announced the appointment of Tyler Trowbridge as global product manager – mobile and modular plants.
With more than eight years’ experience working with wet mobile and modular plants, Mr Trowbridge brings to McLanahan a strong background in product line management.
His past responsibilities included product launching, product change implementation, and pricing policies, as well as forecasting regional sales, driving territory growth, and managing an extensive dealer network.
In his new role Mr Trowbridge will work closely with McLanahan’s engineering group and global market offices to ensure the company’s products exceed customer expectations and help producers meet their application requirements.
As product manager, he will ensure that all product developments meet the demands of the emerging market and will oversee go-to-market strategies.
Additionally, Mr Trowbridge will work closely with the North American sales group on dealer development by improving the way McLanahan train, develop, communicate and support their extensive dealer network.
